Create Your Own Success – 5 Important Things You Can Learn From Kimra Luna
Posted on 27 April 2015
Start where you are. Use what you have. Do what you can. That's how Kimra Luna built a million dollar business in under a year.
So if you haven't heard of her, take a seat and join us for this read!
When I think of Kimra Luna, I think of my favourite personality traits embodied in a badass business coach and mentor. Fearlessness, authenticity, occasional use of swear words, and badass, take-no-prisoners, punk rock style. No wonder Kimra has been killing it in her coaching business with her signature program – Be True, Brand You!
Starting her business in May of 2014, as of January 2015 Kimra had managed to rake in over $880,000 helping business owners live their dreams. What’s more, Kimra did it with two little ones at home and a husband who was at work full-tome! AND, what I really love about her is that Kimra she's not afraid to be honest. Kimra fully admits that creating her own success wasn't hard word. Work, yes. Hard work? Not at all.
Dying to know how she did it? Well we're about to dive in to that now.
I had the good fortune of catching up with Kimra after joining her Mastermind Facebook group. Kind enough to let me ask her a few questions, I’ve compiled what I think are the five most important lessons you can learn from her success and use to live the life of YOUR dreams.
Hold Fast to WHO YOU ARE
In life and in business, it’s important to know yourself and stay true to the things that make you unique. If you look at Kimra, it’s clear to see that she doesn’t look like the run-of-the-mill business coach. She’s got funky bright hair and a punk rock sense of style.
What’s more, she doesn’t sound like the run-of-the-mill business coach either.
Kimra’s got an edge to her that commands your attention and respect. She can be blunt when she needs to be, it’s not below her to say “shit” as it relates to your business, and she’s an open book as it relates to her own personal level of success and the steps she took to get there.
It’s these things that create the magic in her business. People will easily forget the “suit and tie” business coach spouting buzzwords all over the place, but they’re less likely to forget the blue haired business coach who taught them something new. What's more, people are more engaged with Kimra because she shows you she's a human being. She's not trying to pretend that she's perfect and has everything figured out. She's raw, she's real and she's living the proof of the things she can teach you.
When I asked her what the #1 business mistake people make on the path to success, her answer was “... doing something that isn't aligned with their Inner Being. ... Too many people start an online business just with the goal to make money rather than the goal of being happy, helping others and living a grateful life. When you are in it to just make money, rather than make a difference in the lives of others, it makes the work far harder, makes it easier to give up, and isn't fulfilling.”
The same thing goes for choosing a career to make your parents happy, getting married because all your friends are getting married, or doing anything that doesn’t resonate with your highest good. Achieving success is a lot harder when the success you’re chasing isn’t aligned with who you are.
Lead With Your CharacterI asked Kimra, “Growing up as a punk rock kid, there must have been times where you faced judgment or adversity from people you didn’t know. What is your advice to others on staying true to who you are through adversity?”
“Being the only chick in town with mohawk was quite interesting as a teenager. I come from a small town and when you are different you stand out even more. I was made fun of, teased, even harassed by teachers at school because of how I looked and dressed. I just made the decision to not care what any of them thought of me. I didn't allow what they said to hurt me. I knew that the way they treated me was a reflection of how awful they must have felt in the inside, and this even made me feel sorry for anyone who made fun of me. “
The truth is, being different isn’t always easy. Many people resolve to become the people that someone else wants them to be. Hell, I can admit that I’ve even struggled with that over the years.
As a result, sometimes when you – in all your awesome, authentic, kick-ass-and-take-names glory – cross their path, everything about you challenges their belief system. In some cases, that challenge is met with curiousness and admiration; in other cases it’s met with negativity. Regardless of what happens, you have a choice. You can choose to be defeated by someone else’s opinion about your life, or you can choose to have compassion for them, forget about their behaviour and move on with the things that bring you happiness, joy and success. Either way, the choice is entirely yours.
Pay Attention to Where You Disrupt the Status Quo“I tell people I'm "psychologically unemployable". Every boss I've ever had has hated me because I would "undermine" them by trying to make their business run better and more smoothly.”
I can relate to Kimra so much here. Why? Because I’ve had the same experiences. For a while I thought there must be something wrong with me. I’d get so fired up about making things better at my job, only to be shot down or told that I was “undermining” my boss’s authority.
When I stopped for a minute and got out of my own head, I realized that what I was doing was disrupting the status quo. I was challenging normal routine in an attempt to make the work environment better, and I was being met with the discomfort of people who were much more interested in staying exactly the same.
The thing is when you get really fired up or pumped about something, it shows you what you’re passionate about. It also has a way of letting you know that you might not be in the right place if you're constantly met with people feeling threatened instead of motivated to be better overall. So pay attention! If you can take what you’re passionate about and turn in to employment, a business, a non-profit, or even just an enjoyable hobby, not only will you feel incredibly fulfilled, you'll also be more able to use your strengths to generate your own unique version of success.
Get Clear on What You Want
When I asked Kimra what inspires her, her answer was:
“My family is what inspires me more than anything. I want to build an empire for my children. I want them to see that they can truly follow their heart’s desire and make a full time living doing it. I don't want to be a parent who just tells their kids to follow their dreams. I want to be a shining example of it so they truly believe it and go for it without holding back.”
Getting clear on what you want is such an important step on your personal path to success. Your big why will propel you through all the unique challenges and experiences you will face on the road to success, but more than that it will help you find likeminded people that can help you along the way.
Why? Because when you’re clear on what you want for your life, it’s easy to share your vision. When your vision is clear it's easy for others to support and follow you as a leader. In addition, the clarity you have then drives all of the things that you do to reach your goals and make your dreams come true. This is pretty much the definition of authentic living. You know what you want, you ask for what you want, you work for what you want, and you're open and honest about it the entire time.
What's more, when your actions lead back to your big why, whatever you’re doing is in full integrity with who you are and, as Kimra says, that's the most important part.
Take Action!Kimra didn’t get to where she is by sitting on her hands and hoping the universe would provide. Instead, she took repeated action, failed forward, adjusted on the fly, and created her own success.
In her own words,
“I definitely am a person who keeps going and doesn't fret about mistakes or failures. I'm able to learn from every situation I get myself into and grow and get better.”
Why? Because Kimra knows the only way that growth can happen is if you’re taking action.
So don’t let yourself get carried away with the belief that your plan has to be “perfect” before you can start.
When I first started Little Misfits so many people had opinions about what I needed to launch - a $5,000 website, $10,000 worth of stock, a warehouse to fulfill orders, etc. The truth was that I only needed what I already had. I had a good idea, I had researched the things I needed to know to get started, and I had the willingness to start and see what happened. So I started from my basement computer with $100 in the bank and went from there. Five years later we are still going strong and I’ve learned a hell of a lot on the way.
That said, whatever your goal is, just start. Start right now and keep going until you get what you want.